Those in the digital marketing industry will know the term Search Engine Optimization (SEO). SEO helps websites to rank on search engines such as Google and other search engines.
There are several ways to rank on Google. One of them is using Search Engine Marketing (SEM). However, if you are a business owner, SEO is probably a better option for you. SEO works in the long run, although it takes time for your website to rank- especially if it is a new one.
SEO helps to get targeted traffic to your site, and in the end, increase your sales and revenue. However, if you are in a dilemma whether SEO would help your business, you should ask yourself a few questions:
- Does my website help my business?
- Are your competitors getting their clients from the internet?
- Can you reach out to your potential clients through the web?
Compared to other countries in the world, Myanmar has considerable average numbers of people on the web, especially on mobile devices every day, and it keeps increasing. People use the web to find businesses, buy products and communicate with each other through social media. Smartphones are extremely popular in this century. There is a very high demand and everyone is using them. However, if your website is not easily available to users, how can they find your business?
Many businesses build websites for the sake of it. Only a minority build websites to get leads and increase their revenue. SEO is like a double-edged sword- it can either make you or kill you. Most business owners try to do SEO themselves by learning online. However, they usually fail and get blacklisted by Google because they use black hat SEO methods which frown upon Google. To prevent using black hat SEO methods which will harm your website, all you need is an SEO agency with a good reputation. With a good SEO strategy, you will be able to grow your business online and offline, overall getting more leads and increasing your revenue.
Choosing the Right Digital Marketing Company
Having a good SEO agency helping your website is important. Having a good SEO agency will help your website rank higher on Google and increase your revenue. Google does not like websites trying to cheat them. They will blacklist your website and this would make your website useless to the growth of your business. When shortlisting and deciding on an SEO Services in Myanmar, you should ask them a few questions:
- What SEO methods do they use?
- How long will it take for them to rank your website?
- Are their SEO experts trained and certified?
- Do they have a good reputation based on clients’ testimonials?
There is no 100% guarantee that your website can be ranked page 1 on Google for your desired keyword. Even Google agrees with this statement. Thus, we only collect the fees after results are shown. Beware of SEO agencies guaranteeing to get you on page 1 immediately. This may be true, but with the use of black hat SEO methods which will get your site blacklisted by Google.
Black hat SEO methods are meant to cheat Google’s site ranking system which includes keyword stuffing and buying PageRank and links. White hat SEO methods include getting natural links from related websites and content meant for readers. By using white hat SEO methods to help our clients, our SEO consultants can be sure that our clients’ website will never get penalised or banned by Google.